Why did the campaign need to involve research

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A short case study about a successful campaign where you have to answer a few questions (https://www.seqwater.com.au/playitsafe)

What questions/problems was the campaign looking to answer/ask/resolve?

Why did the campaign need to involve research?

What did they do?

How did they do it?

What would you have done differently?

Reference no: EM132469031

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