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Advertising is a key element of IMC, but also, it is the element most likely to create ethical issues.
Create a 300-400 word response answering the following:
Describe a recent advertisement you have seen that you considered to be unethical. What were the elements that made it unethical? Was it also illegal? Why? Discuss the difference between an illegal and an unethical advertisement. Also, discuss why a company should avoid running an unethical advertisement even if it is legal.
The fast-food industry invests heavily in the promotion of its products aimed at children. Select one of the major fast-food chains and describe how they market to children. Is it ethical to target kids using toys to promote fast food? Why or why not?
In addition to the obvious negative effects of illegitimate political behaviour on victims, such as those explained in the above case, illustrate what might be some negative effects on the perpetrators or on the organization as a whole?
Research the following areas related to customer relationship management CRM: -Analytical CRM
The aim of this assignment is to develop an understanding of current issues in organizational behavior and to quickly and articulately communicate these in the context of organizational behavior theory
Complete the Audience-Focused Communication Matrix, located in Appendix B, using the following information: What communication channels are appropriate and why?
There are several different types of teams to be discovered in the workplace. However, no matter what label is assigned to team, there are still fundamentals that make the team successful.
Organizational culture refers to the core values shared by the company’s top-level managers but not necessarily accepted by lower-level employees who are often transitory and not committed to the organization
What are your personal reactions to what Gloria is saying? how does it affect you? what are you feeling as you listen to her and What do you mainly hear Gloria saying?
Prepare a memo to the Board describing what actions must be taken before the performance management program can be effectively implemented.
Crisis communication management - do you personally subscribe to the eight-hour window theory? Why or why not?
design strategies paperwrite a 350- to 700-word paper identifying at least two design strategies used by organizations
Creating regulations to implement the law.
trait appraoch to leadershipexplain what is the trait approach to the study of leadership and what traits are necessary
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