Who should conduct secondary data in international research

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Reference no: EM132210924

1. Who should conduct secondary data in international research?

2. Why are ethical standards important in market research?

3. Compare and contrast Exxon's and BP's responses to their respective oil spill crises. How sucessful were they in comparison? How much of the difference can be attributed to a change in the times, different corporate cultures, or media strategies? Provide the sources used to gather your information.

Reference no: EM132210924

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