POLITICAL

Political factors to consider:
1)     When is the country's next local, state, or national election? How could this change government or regional policy?
2)     Who are the most likely contenders for power in your community? What are their views on public health policy, and on other policies that affect your organization?
3)     Depending on the country, how well developed are property rights and the rule of law, and how widespread are corruption and organized crime?
4)     How are these situations likely to change, and how is this likely to affect you?
5)     Could any pending legislation or taxation changes affect your business, either positively or negatively?
6)     How does government approach public health policy, areas of social justice or social responsibility, and environmental protection legislation? What impact does this have, and is it likely to change?
7)     Are there any other political factors that are likely to change?

Economic factors to consider:
1)     How stable is the current economy? Is it growing, stagnating, or declining?
2)     What is the financial condition of the organization you plan to work with?  Is the organization financially stable?  Is there revenue to fund your idea?  If not, how will you address this?
3)     Are there any other economic factors that you should consider?

Socio-Cultural factors to consider:
1)     What is your target population's growth rate and age profile? How is this likely to change?
2)     Are generational shifts in attitude likely to affect what you're doing?
3)     What are your target population's levels of health, education, and social mobility? How are these changing, and what impact does this have?
4)     What social attitudes and social taboos could affect your advocacy action plan? Have there been recent socio-cultural changes that might affect this?
5)     How do religious beliefs and lifestyle choices affect the population?
6)     Are any other socio-cultural factors likely to drive change for your proposed advocacy action plan?

Technological factors to consider:
1)     Are there any new technologies that you could be using?2)     In which areas do governments and educational institutions focus their research? Is there anything you can do to take advantage of this to address your proposed advocacy action plan?3)     Are there existing technological hubs that you could work with or learn from? THINK COLLABORATION!4)     Are there any other technological factors that you should consider?