Who advises entrepreneurs on strategic planning

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Every business has, at its core, a mission. It could be to make and sell delicious pastries. Or to build eco-friendly homes. Maybe you design captivating video games.

Your mission is what you do, and why you exist. Entrepreneurs usually know instinctively what it is. But they often fail to spell it out in a mission statement. And even among those that have one, their mission statement is often unclear, long-winded or too broad, which can cause confusion among employees and customers.

"Your mission is the foundation of your business," says Senior BDC Business Advisor Lucie Chouinard, who advises entrepreneurs on strategic planning.

Post a list of your Strategic Goals, state your own Mission and Vision. This statements would serve as the foundation for your own Strategic Plan, so think them carefully.

Reference no: EM133271707

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