Which theory of learning explains the consumption behaviors

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Question: Which theory of learning (classical conditioning, instrumental conditioning, observational learning, or cognitive learning) best explains the following consumption behaviors:

(a) buying a six-pack of Tropicana drinks,

(b) preferring to purchase jeans at Levi's store Or Calvin Klein (CK) store,

(c) buying a digital camera for the first time,

(d) buying a new car, and

(e) switching from one cellular phone service to another? Explain your choices

Reference no: EM132535214

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