Which techniques does zipcar use to manage behavior

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Reference no: EM133452923

Assignment:

Please help with the following questions with explanation:

How would you describe the service offered by Zipcar? Who are its competitors? What role does it play in its competitive landscape?
What, in your opinion, are the crucial success criteria for Zipcar?
Which techniques does Zipcar use to manage behavior? What exactly are the mechanisms supposed to accomplish? What changes, if any, would you suggest the firm make?

Reference no: EM133452923

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