Which strategic initiatives does lvmh pursue to strengthen

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Reference no: EM131718585

Which strategic initiatives does LVMH pursue to strengthen its position in China? In particular, how does LVMH encourage Chinese customers to purchase LVMH products in China rather than abroad? Do you think these strategic initiatives will be successful? Why or why not? What other ideas do you think LVMH should pursue to encourage Chinese customers to purchase LVMH products in China?

Reference no: EM131718585

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