Which starbucks rewards feature in the mobile app

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Reference no: EM132295279

1. Which Starbucks Rewards feature in the mobile app is the most valuable to the company?

2. Could Starbucks have been as successful if it had offered only a physical Starbucks Rewards card, and never introduced the app?

3. Has Starbucks overlooked a social media channel that could be valuable to the organization?

4. Which features and rewards are most important to staying relevant to customers in the future?

Reference no: EM132295279

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