Which segment to target and producing channel service

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Reference no: EM132842183

Problem 1: The intermediaries' ability to manage a production operation does not extend to a superior ability to manage channel from

True

False

Problem 2: Supply-side gaps mean that at least one flow in the channel of distribution is carried out at a very high cost

True

False

Problem 3: On the supply side, gaps mean that at least one of the service output demands is not being appropriately met by the channel

True

False

Problem 4: The intermediaries can be viewed as creating utility for the manufacturers

True

False

Problem 5: The end goal of the entire channel management process

a. Channel design

b. Channel coordination

c. Channel structure

d. Channel implementation

Problem 6: It involves segmenting the market, choosing which segment or segments to target and producing channel service outputs for the target end-users in the most eficient way possible

a. Framework evaluation

b. Channel analysis

c. Design process

d. Implementation process

Reference no: EM132842183

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