Which search engine would you prefer to advertise

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Reference no: EM13665999

Try out numerous search engines (Google, Bing, Yahoo! etc.). Do a number of keyword searches. How do the different search engines return the results? Can you evaluate which results are natural versus paid? Do you get the same results from each and every engine? If not, why do you presume you do not? If you were an advertiser, on which search engine would you prefer to advertise? Why?

Reference no: EM13665999

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