Movement of goods and services

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Reference no: EM13787043

Millie Woods owns and operates a World of Food grocery store. Although her store is independently owned and operated, she has signed an agreement with over seventy stores in the Midwest to use a common name, participate in chain promotions, and cooperate with other stores in the chain. Millie's store is part of a(n):

administered chain.
wholesaler-sponsored chain.
corporate distribution system.
horizontal distribution chain.

Robbie Veath brings together buyers and sellers of used heavy construction equipment, and helps them negotiate the terms of the sale. However, Robbie never actually takes title to any of the equipment himself, nor does he provide any financing for the buyer. Robbie is acting as a:

channel captain.
broker.
wholesaler.
logistics specialist.

A common trait of corporate distribution systems, administered distribution systems, contractual distribution systems and supply chains is that they all:

are arrangements which seek to distribute goods more efficiently by eliminating most functions performed by marketing intermediaries.
seek to consolidate and control the distribution system by having one firm own all of the distribution functions.
attempt to improve the efficiency of distribution systems by linking the firms together in a formal relationship.
have been replaced by more efficient distribution systems relying heavily on online linkages.

Those organizations that assist in the movement of goods and services from producer to industrial and consumer users are known as:

directed marketers
distributive specialists.
marketing intermediaries
supplementary marketers

Reference no: EM13787043

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