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Which product should marigold emphasize to customers

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Reference no: EM132478574

Question 1: Marigold Inc. sells two versions of its product, standard and deluxe. The standard model has a 14.7 percent profit margin and the deluxe model has a 17.0 percent profit margin. The standard model has a 30.2 percent contribution margin and the deluxe has a 23.5 percent contribution margin. If other factors are equal, which product should Marigold emphasize to its customers?

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a. The standard model.

b. The deluxe model.

c. Selling either results in the same additional income for the company.

d. Not enough information is given.

Reference no: EM132478574

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