Which produces laptop computers and associated accessories

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Use graphical analysis to augment your answers where appropriate.

Sai is in charge of pricing for a company which produces laptop computers and associated accessories. People have varying preferences for different aspects of the laptops, including processing speed (high, medium or low), graphics quality (high, medium or low), and the quality of the keyboard and mouse interfaces (high, medium, or low). Artists care most about graphics, but also about the interface; economists mostly care about processing speed; and seniors care most about the quality of the interface. Explain how Sai could use bundling to improve profits for his company, assuming that he cannot distinguish the customer types from each other.

Reference no: EM132204855

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