Which position of the two - crisp or prahalad

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Q. (i) Apply & extend the reasoned positions of the following two (Roger Crisp also C. K. Prahalad) theorists to Fingerhut's Price Strategy Case Study

(ii) Explain how you think George Brenkert would view the evaluations you developed for Crisp also Prahalad.

(iii) Which position of the two - Crisp or Prahalad- do you find out the most reasonable? Explain why?

Reference no: EM1394544

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