Which one of the five forces describe airbnb

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AIRBNB makes the consumers (Travelers) and Producers (Homeowners) meet through the internet. Millions of such consumers and producers trade without any establishment costs. Marriot, Hilton and Holiday Inn invest millions in building hotels in big cities and try to sell the rooms to customers. AIRBNB does the same business but makes money without constructing hotel rooms or employing any hotel staff. If Marriot is using the five forces model to competitor analysis, which one of the five forces describe AIRBNB? Give 3 reasons.

Reference no: EM133359148

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