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Which of these psa ads most successfully communicates

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Reference no: EM133248776

PART 1. Please watch the following public service announcements (PSAs), all of which are CLIO award winners:

AA - Designated Driver | Clios

truth initiative - #CATmageddon | Clios

Girls Who Code - Missing Code | Clios

  1. Which of these PSA ads most successfully communicates its message to its intended audience?   Why?
  2. Which of these PSA ads would promote action from its audience?  Which might not promote action?
  3. How might you change these PSA ads to better promote action from the intended audience?

PART 2. please watch the following CLIO award winning ads from the long-running Skittles campaign.  (They include both early ads and more current ones.)

(13) Skittles Leak - YouTube

(13) Skittles Long Beard - YouTube

Skittles - The Witch | Clios

  1. Children are often targeted by candy companies, but this has been criticized lately because of the rise in obesity in children.  Do you think these ads targets kids?  If not, who is the target?
  2. Do you think there has been a shift in who is targeted by candy ads?  Why?

Reference no: EM133248776

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