Reference no: EM13391343

Exsell is a popular consumer goods company known for hiring the best resources and using the best technology to produce an extensive range of goods. The manufacturing units consider productivity to be the only criterion; targets are upgraded, supervised, and rewarded amply. The groups with the highest productivity in each manufacturing unit owned by Exsell are incentivized using a substantial monthly monetary reward program. Of late, there have been some rumors about the company not doing very well in the market. Many claims of defective quality, declining market share, and employee unrest have been doing the rounds. However, the CEO of Exsell recently held a conference with the organization and the media to share its expansion plans for the coming year. He ended the conference with a discussion of how the profit margin of the company had grown substantially but many employees were left in doubt. Which of the following, if true, would indicate the need for Exsell to replace gainsharing with profit-sharing as a variable pay program for its employees?

a) The economy is showing signs of robust growth after last year's recession and losses.

b) The company has opened multiple product categories and is experiencing brand dilution.

c) The company used a merit-based pay plan for decades to reward the employees who deserved recognition for good performance.

d) The consumer goods industry has traditionally had higher barriers to entry than other industries of similar size and reach.

e) Executives who receive and evaluate client feedback have found a lot of quality concerns