Reference no: EM132784067

Question 1: The Board of Directors of a major airline is concerned about the possibility of an economic downturn affecting demand for air travel. Consider that you are a manager and have been tasked to do an environmental analysis for the industry and a destination analysis to determine which of the flight destinations are most popular.

• Identify some of the questions you might have about the overall environmental industry trends (political, economic, social, technological, environmental, and legal, or others). You might include questions such as "What affects demand?" or "Who is likely to travel the most in the next five years?" "How are fuel prices determined" or "How can fuel efficiency be improved?", for instance. a. Identify at least one question for each of the environmental factors (political, economic, social, technological, environmental, and legal). b. For at least one of the questions, hypothesize the answers to it, and identify where you might go to evaluate resources. For instance, if you asked a question regarding what affects demand, you might hypothesize that personal income could be a factor, and you might conclude that evaluating the overall U.S. economy or household income from data on the Bureau of Economic Analysis site could be valuable information.