Reference no: EM132651429

Discussion 1: Prior to beginning work on this discussion, go to American Airlines' and Samsung Electronics' most recent annual reports by clicking on the "Investor Relations" link found at each company's website. The companies and their Internet addresses are listed below.

Company Name

Website

Product

American Airlines Group Inc. (AAL)

Airline tickets

Samsung Electronics Co., Ltd. (SSNLF)

Electronics

American Airlines and Samsung are offering their products and services like many other companies over the internet. In an initial post of at least 200 words use the most recent annual filings for American Airlines and Samsung Electronics in Form 10-K to answer the questions below:

1. Determine the following for each company:

• A product description

• A product price

• A list of costs that are required to produce and sell the product selected in the product description as listed in the annual report on SEC Form 10-K

• Whether the costs identified above are fixed costs or variable costs.

2. Which of the products do you believe has the largest markup on variable cost?

3. While Samsung is a hugely popular brand, holding its shares has never been easy for U.S. investors. How can an investor buy Samsung stock in the US?

Discussion 2: Prior to beginning work on this discussion, please read about the Economic Value Added (EVA) and the Balanced Scorecard management systems on the websites of the Corporate Finance Institute (CFI) and the Balanced Scorecard Institute (BSI) respectively.

The consulting firm Stern Value Management designed the EVA and the Palladium Group designed the Balanced Scorecard as breakthrough performance measures to rank ordering processes for investments and help clients create value.

Prepare in an initial post of at least 200 words a report describing the Balanced Scorecard and the Economic Value Added and their claimed advantages. Then compare these two systems to corporate and divisional performance measurement.