Which main attribute of the brand or company

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Reference no: EM132177581

Satisfying the customers of an organization is a requirement for business success. Therefore, customer perceptions matter when trying to decide what products and services the organization will offer. From time to time, improvements to products or services will be needed. In order for an organization to improve, changes must be made, either in terms of the way activities are accomplished or in the nature of the activities being done. In your exploration of these concepts, respond to the following: Which is your preferred brand or company with which you are highly satisfied? Which are the attributes of the company or brand that have made you its loyal follower or advocate? Which main attribute of the brand or company, if lost, would force you to switch to another brand?

Reference no: EM132177581

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