Which growth strategies have been pursued by starbucks

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Reference no: EM133439016

Questions:

1. Perform a SWOT analysis for Starbucks and Tim Hortons. Based on your analysis, in which company would you invest? Justify your answer.

2. Which growth strategies have been pursued by Starbucks and Tim Hortons in the past? Which strategies do you believe will be most successful for the two firms in the future? Why?

3. Which marketing metrics would be most helpful for an executive in charge of developing new products for a coffee chain?

Reference no: EM133439016

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