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Identify one product of interest in the B2C market and one in the B2B market. Research the products online. For each, given what you know about the products and their markets, which forecasting approaches do you believe would be most appropriate for use in developing a marketing plan? Which approaches would be least appropriate? What leads you to make these suggestions?
Please respond in 200-250 words
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In Consumer Behaviors, when we are talking about the influence of household upon consumer behavior,
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