Reference no: EM132261701
1. When an employee files a worker's compensation claim:
A. The employer has the right to raise traditional defenses to negligence to defeat the claim.
B. The employee must prove the company was negligent.
C. Both a. and b.
D. Neither a. not b.
2. Manufacturers use marketing channels to distribute goods for all of the following reasons, except:
Sell goods to retailers more efficiently.
Transport good to consumer less expensively.
Reduce price and non-price costs for consumers.
Identify innovative product ideas.
Sell goods to a large group of consumers that already purchase from them.
3. All of the following are factors that play a role in selecting the appropriate type of distribution, except:
Integrated marketing plan
Product positioning
Stage in the product life cycle.
Targeted segment
Brand personality
4. Which of the following would have the highest transportation RATE (not total cost but cost per pound or per unit)?
A. Product class 55; weight 1000; distance 1000
B. Product class 250; weight 1000; distance 1000
C. Product class 250; weight 500; distance 1000
D. Product class 250; weight 1500; distance 1000