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Organizational Size-up
company's name Owens corning roof company
Question 1 What's the current company's purpose and critique?
Question 2 What's the organization's core skills that together create its core competence?
Question 3 What is the company product's value proposition?
Question 4 What's the current service product line?
Question 5 How do you market/sell?
Question 6 What marketing channels are the company products sold into? Identify any gaps relative to your competition.
Question 7 Appropriateness of sales channels given current trends/environmental forces discovered in your environmental scan?
Describe the organizational structure and design. Examine the organization's differentiation and growth strategy.
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