Reference no: EM133116840

INTL-729 Principles of Freight Forwarding - Centennial College

Scenario

You are a graduate from Centennial College. Your Graduation from Global and International Business Management is a proof that you worked hard, and you are confident that a great future is waiting for you. You received an e-mail from an old Professor who is consulting for Ashton Kucher and Mila Kunis who have pledged to export the following:

14 Skids of Humanitarian Aid for refugees of Ukraine weighing 36 tonnes and having dimensions of 40" x 48" x 62" high having a value of CAD$3M

You are to choose a neighbouring country and deliver the goods to the Red Cross at the most appropriate EXACT location (i.e. the specific delivery address in Moldova, Poland, Hungary, Czech Republic, Slovakia, etc) adjacent to Ukraine but not into the war zone. Please justify your location decision based on the best possible routing and the maximum number of civilian refugees who would benefit. Also, please research the most appropriate types of goods that would make the greatest impact and justify that decision.

In order to convince you former Professor and his managers that you are a suitable freight Forwarding Company and that you have a team that is capable of handling the job, he asks you for a Sales Presentation and Team Report to be Submitted to his Management Team. You have a short period to get everything done so you need to get started now.

With the knowledge acquired at Centennial, your understanding of Canadian and International Logistics, the desire to succeed in the business field, and a network of Centennial colleagues (team size fixed maximum 6 students! (don't ask). You must finalize your teams by the end of week 2 (or you will be automatically enrolled in a team).

You accept the challenge. Success here holds the key your career and you are in control. To get you started, your former Freight Forwarding Professor offered to help you and prepared the following spreadsheet:

SUGGESTIONS ON DIVIDING UP THE WORK

(i) Team Report
1. Project Manager: specify his/her responsibilities including the Incoterm, HS Code, Chargeable Weight, calculation of the FINAL price, routing and completion of a 2- page executive summary. Assemble the report and appendices into one document.
2. Other Team Members: you should be in charge for a particular function (or 2) of this exercise based on your abilities and previous work/study knowledge and experience.
3. Collect Pamphlets and Business Cards collected and evidence of your research journey are important.

(ii) Audio/Video Presentation:

In this component you need to focus on selling the merits of your freight forwarding service to me, your potential client (the seller). By now you should have a clear idea of the benefits that the "Architects" of logistics and create a convincing marketing pitch to convince your client that your team will provide the highest value, has experts speaking in each area, and you should be chosen for the role of this exporting adventure.
Maximum 2 slides per person, max. length = 10 minutes. Please choose an appropriate platform because your client does not have the time to wait 10 minutes for a file to download.

(iii) Individual Reports:

An individual report (1-2) pages, concise, with what your own professional contribution to the team is and the importance of teamwork in the business world. (Use the form provided in the last page of these instructions.)
Project - Business Report, Presentation, and Team Member Contribution Survey

Business Report: Accurate, complete, organized, and professional
• Report cover
• Executive summary (1-2 pages)
• Table of contents
• Introduction and purpose
• CREEEPSS Analysis
• Competitive analysis
• Indicate routing and lead times
• Flowchart depicting movement from seller's warehouse to the point of delivery
• Recommendations
• Conclusions
• APA references

Appendix: Complete and accurate set of supporting documents
• Commercial proposal
• Prepare typical commercial and transportation documents (i.e., Commercial Invoice, Certificate of Origin,
Quote/Purchase Order, Letter of Credit, Bill of Lading, Airway Bill, Cargo Manifest)
• Letter of introduction

Presentation: Sales pitch
• Clear, concise, and convincing
• Explains major points of the Business Report
• Engaging (audio and visuals)
• Followed directions (under 10 minutes and no more than two slides for each function, includes voice over slides)
Survey: Team Member Contributions
• Complete, professional, original, and confidential
• Includes correct grammar and spelling
• Contributions, teamwork problems, key learning, next steps, etc.