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Case - Yansha leans on IS to stay competitive
Discussion Questions -
1. China is experiencing a rapidly evolving economy. Why do you think most international businesses are looking to China as both an opportunity and a threat?
2. Yansha has raced to catch up with the latest information systems and technologies, but remains a local Chinese business. What might Yansha's next move be in order to increase its revenue? How might that move be most successfully taken?
Critical Thinking Questions -
3. What benefits do local businesses such as Yansha have over foreign businesses that come to China to compete? How can those advantages be used to maintain leadership in a market?
4. What benefits do international businesses have over smaller local businesses? How can they be used to infiltrate a new market and take over leadership?
Attachment:- Case.rar
Verified Expert
The assignment provides a brief analysis on the reason behind the Growing popularity of China as a business destination. In order to understand China as a place for international trade, opportunity and threat analysis is initiated. The project is done on taking example of Yansha, a small firm that is looking for a better profit margin and stability. This study provides understanding on the benefits that small firms may get by expanding its market in aboard like in the market of China. The whole project is focused on international trading and is done by specifically taking example of China and Yansha .
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