What would you ask consumers still using land lines

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Reference no: EM13258780

More than 7 million people have discontinued their regular home phone line, opting instead to use a cellular phone to place all of their calls. Assume you work for Bell South. Which method for primary data collection would you use to discern why consumers are making this choice? Why? If, in addition to your earlier choice, you were to conduct a telephone interview, what questions would you ask of those who have already switched? What would you ask consumers still using land lines?

Reference no: EM13258780

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