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Sunny (UK) Ltd has produced a new DVD player for the UK market. The following demand and supply data are the result of recent market research.
PRICE
DEMAND (000)
SUPPLY (000)
200
100
220
180
120
160
140
80
What would be the effect of Sunny charging £80?
What can you conclude about the firm's use of its resources versus other options (or alternate uses)?
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