What would be response to max brisco request

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Reference no: EM132671625

Problem 1: If you were in the position of Rick Coyne, what would be your response to Max Brisco's request? What recommendations would you make and why?

Case:-

ANALYSIS

Senior management has decided on a wholesale change to the Spartan's corporate strategy. They intend to move the company from one that competes on customized products (flexibility of design and service) to a company that competes on low cost and fast delivery lead times (standardized products). It is not the selection of the new strategy that is at issue in the case, it is the execution of the strategy in operations and supply. Students, therefore, need to recognize the implications of the change in corporate strategy for company operations.

Reference no: EM132671625

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