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Demand over the next four month was as follows:
Month Demand
June 58
July 58
August 63
Sept 62
We use exponential smoothing, with alpha set at 0.4, to forecast demand. Our July forecast was for 63. What will October forecast be?
What do you believe are some of the technological developments that have had the greatest impact on brand promotion.
Describe a complex situation when you had to face into conflict. How did you approach the situation? Was the situation resolved to your satisfaction and to the satisfaction of stakeholders? How did you know?
Why is it important that the advertising media and creative department work closely together? Why is public relations sometimes referred to as a marketing stepchild? What are the main differences between sales promotion and advertising?
What is a learning organization? Examine your organization. Is it a learning organization? Explain why or why not. Explore what factors have enabled it to survive. What changes can it implement to ensure its continued existence?
What is the difference between independent and dependent demand items? Why is this distinction important to inventory managers?
Suppose you were hired by Apple to develop a marketing campaign for their latest iPad. To discussion the importance of service dominant.
What is the efficiency of the plant and construct a diagram showing the four measures of capacity/efficiency.
When a supermarket offers a new loyalty scheme with an array of benefits, including a fee-free credit card and weekly discounts on selected items
Below are the returns of the long-term US government bonds. Calculate the average and the standard deviation of returns.
An emergency room (ER) is currently organized so that, first, all patients are registered through an initial verification process.
What are the key leadership competencies that will be needed in leaders by 2020? Why are they important?
Human Resources Management (HRM)—what a mouthful! Class, this term, I will introduce you to the concepts of HRM—what it is, what it does (typically), what it can do (optimally), and what it should do (strategically). To start, let's work on a few int..
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