Reference no: EM133090739
The project requires the groups to launch a new company. Please note that each group must use different industry. For Example, two groups cannot launch business in restaurant industry, therefore, all groups are required to submit their industries by maximum Wednesday (15th December 2021).
While launching the company, you have to answer following questions:
-What are you going to do? Business NAME and products (brief introduction)
-Why do you think that your business will be successful. Explain this in context of Canadian Economy and justify your answer (Chapter 1 & 2)
-What will be the cost required to setup the business. Mention the required initial investment, cost of various activites. Most importantly, prepare financials of your business (Income Statement, Cashflowx).
-What will be the business structure (Chapter 3). Its formation (Sole Proprietor, LLC etc).
-What will be your business' PRODUCTS, TARGET MARKET and how you are going to reach them
-CONDUCT SWOT analysis of your business.
-What will be your marketing strategy? Discuss 5 Ps of marketing and finally your Marketing Plan