What will be the marketing activity

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Reference no: EM133342902

Question: Aveeno is a skincare brand which is renowned worldwide. But they are not using technology and social media tools to expand their business. Therefore you are hired as a digital expert to help the company grow. You task is to use social media and their website to grow the business.

Using kotlers 5 A's ( Awareness, Appeal, Ask, Act and Advocate) Define the steps in the path to purchase. And what will be the marketing activity & touch points that will be most effective to influence customers to move along to the next stage in their path to purchase.

Reference no: EM133342902

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