What were the risks and benefits of waiting until they had

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Problem A. Craig Ciesla and Micah Yairi eventually turned to friends and family for funding. Should they have done this first? What are the risks with raising money from such individuals?

Problem B. What were the risks and benefits of waiting until they had been granted patents to ask for customer feedback?

Problem C. The partners gave up equity in their company - part of the ownership - to get the help they needed. Was this a good idea? Why or why not?

Problem D. Why do you think, even with such bad luck, Ciesla and Yairi stuck it out? What would it take for you to be so persistent?

Problem E. Building upon the business you would like to open up, what funding source or sources would you take advantage of in order to initially fund your company? What are some of the advantages and disadvantages of choosing the funding source or sources you would use?

Reference no: EM133500992

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