What were the results of how the company reacted

Assignment Help Business Management

Reference no: EM133691149

Homework: Quality Research and Bad Press

Overview

Organizations can be subjected to bad press easily in this age of global communication. Offending groups of stakeholders or consumers can have lasting and widespread consequences for a company. As issues arise, organizations and their reputation may experience detrimental effects on business and send the company into crisis management.

SLP Required Readings

Delivering a Negative News Message (2022)
Crisis Communication Plan (2022)
Preemptively Planning for A PR Crisis: How to Protect Your Company (2022)

SLP Homework

Find an organizational incident or event which reflected poorly on the entity. It may be a current news story or conduct internet searches for an incident (less than five years old).

1) Start by using the attached APA 7th template for this homework.
2) Provide a brief background of the company.
3) Describe the incident and how the company was affected in the news, social media, etc.
4) What were the results of how the company reacted?
5) Did this reaction help or hurt business?

Reference no: EM133691149

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