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Case "Expansion in the Retail Sector-Market Entry Strategies in Consideration of Formal and Informal Institutions: A Tesco Case Study"
Please read the case carefully and answer the following questions:
Question 1. What were the key factors that Tesco considered when evaluating market entry into Indonesia?
Question 2. How did Tesco assess the institutional distance between its home market and the Indonesian market?
Question 3. What are the advantages and disadvantages of the different market entry strategies (joint venture, acquisition, greenfield investment) considered by Tesco for its expansion in Indonesia?
Question 4. How do formal and informal institutions in Indonesia impact Tesco's market entry strategy?
Question 5. Which market entry strategy was ultimately recommended for Tesco's expansion into Indonesia, and why was it considered the most suitable option?
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