What was the unique source of competitive advantage

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Reference no: EM133219917

Assignment:

1. How was this obscure little firm of "accounting and engineering advisors" able to grow into the world's most prestigious consulting firm fifty years later? What was the unique source of competitive advantage?

2. Which were the key contributions by each MD to the evolution of the company, and more specifically regarding intellectual capital management?

3. Based on your answer to the previous question, and looking especially at Fred Gluck's tenure, which key lessons learnt do you take in order to optimize intellectual capital management? What makes intellectual capital such a peculiar asset demanding a different approach?

Reference no: EM133219917

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