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What was the desired behavior change

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Question - In this module, we have explored how we can leverage people's system 1 thinking by subtly changing the context in which they make decisions (the "choice architecture"). We should use nudges help people. Governments and businesses use these techniques to improve their marketing and their product/service design. In this assignment, you'll explore how a technology company can nudge us to better behaviors.

Find and use an app or website that will nudge you to better behaviors and decisions (or consider one you already use). I suggest Uphabit, Love Nudge, or DuoLingo. Respond to the following in a 1/2 page MS-Word document in your own words:

1. Which app or website did you use? Provide a link.

2. What was the desired behavior change e.g., build a habit of healthy eating?

3. What kind of nudge(s) were used e.g., notifications or badges?

4. Did it meet the requirements of Libertarian Paternalism (why/why not)?

5. Did it change your behaviors as expected? How?

6. Optional: How would you use behavioral economics to make the app more effective?

Reference no: EM133159697

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