What was the customers response

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Reference no: EM133318717

Assignment:

Given the recent issue about Coca-Cola selling higher prices in response to sugar tax:

What was the customer's response? Were they disappointed or delighted about the issue?
What are the potential reasons or causes of such customer response in the issue?
What is then the implication of price/pricing strategy to a company like coca cola in the context of the issue?

Reference no: EM133318717

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