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Question: Advertising and communication messages
a- Name an advertising campaign you believe was successful. What made this campaign successful? What was the target market? What was the conscious message? What was the subconscious message? Based on your knowledge of Consumer Motivators, why do you think it worked?
b- Name an unsuccessful advertising campaign. What made this campaign unsuccessful? What was the target market? What was the conscious message? What was the subconscious message? Based on your knowledge of Consumer Motivators, why do you think it did NOT work?
Please, provide at least two research sources in your reply to this message. Also, please, address each topic as separate titled paragraphs.
What are the potential disadvantages of dynamic pricing? If you were in charge of pricing strategy-what pricing strategy would you use and why?
Choose an industry with a clear leader, and then examine the differences between the leader and one or two of the other competitors in the industry.
Two to three-page essay exploring advertising as a text through close reading, semiotics, and analysis of a magazine advertisement in terms of audience, rhetorical approach (ethos, logos or pathos), visual communication, and efficacy. First, write..
during the past two decades we have seen companies who had seemingly solid contracts to conduct businesses in a country
Analyzing Ethical Issues in Marketing Summary- Complete (this portion is optional) the simulation, Analyzing Ethical Issues in Marketing
Vaseline, the world's most famous -- and priciest -- brand of petroleum jelly, wants to improve its financial performance (i.e. revenue and profits) for its shareholders.
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The product or service should be a product that disrupted the market. Explain how the product was disruptive and the market at the time.
Your team has been chosen by the CEO to lead the development of key marketing strategies for the marketing plan for your company's launch of a new and unique.
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