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What was firm overall strategy from the beginning

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Reference no: EM132583768 , Length: 3

Question 1: What was your firm's overall strategy from the beginning? B) Did your strategy change during the simulation?

Question 2: Going forward, what is the single major strength of the firm that new management could leverage? B) What single weakness should be corrected?

Question 3: Explain the importance of managing each of the four parts of the marketing mix. Reference the way you specifically used each during your run in the simulation. Please label each section E.g. Product Strategies, Promotional tactics, etc.

Question 4: Is there any area of marketing you wish you had concentrated on more? Why?

Question 5: What were the learning opportunities for you in this simulation?

Reference no: EM132583768

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