What types of spin-off products might this company consider

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Think about a product you like as well as use on a regular basis and the company that makes the product. What types of spin-off products might this company consider producing? What types of marketing research could you conduct to determine if this spin-off or expanded product offering may be successful in the marketplace? What can you do to certify that the answers you get from your market research assessments are precise for guiding your decision?

Reference no: EM1375427

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