What types of spin-off products company consider producing

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Think about a product you like as well as use on a regular basis and the company that makes the product. What types of spin-off products might this company consider producing? What types of marketing research could you conduct to regulate if this spin-off or expanded product offering may be fruitful in the marketplace? What can you do to safeguard that the answers you get from your market research assessments are precise for guiding your decision?

Reference no: EM1375452

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