Reference no: EM132434971
My topic for project is "adidas"!
For this first Writing Journal, please have the following. This is the first parts of your report; you can answer all the following questions informally, but the more generated here, makes the workshops coming up and the report itself easier later.
Goals, context, and audience Defined (part 1 and any tweaks you may need)
Strengths and Weaknesses already identified from part 1 and part 2
Competitor analysis of 1 successful and 1 unsuccessful campaigns from competitors-- strengths and weaknesses identified here.
The Strengths and Weaknesses from above and the goals should come together to help you generate ideas for the following:
What are some initial ideas that you have for your content plan?
What type of strategized campaign are you considering?
What are some specific goals that you have for your content plan? what are you trying to do with it?
Do you have specific ideas for content you will generate for your organization already? You can give me an idea of the content you're planning if you want some feedback here, but it isn't required. I just want a clue if you have an idea for content or not.