What type of plan would have prepared company to better deal

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Reference no: EM133631825

Problem: A small pharmaceutical company was faced with a crisis when a manufacturing defect altered one of its drugs and led to serious health complications in those who took the drug. The company was unprepared to handle this situation and the backlash it received from consumers. What type of plan would have prepared this company to better deal with such a situation?

Reference no: EM133631825

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