Reference no: EM133687122
Assignment: Business Finance- Management Economics
Length: 1500 to 1700 words.
Learning Outcomes:
o Explore key economic theories, models, and trends, and how they impact decision making processes at different levels, vis-s-vis, micro, macro and international.
o Analyze the functioning of the market and the role of business in the international arena.
o Interpret various economic indicators across different levels of analysis.
o Develop lines of arguments linking theories and evidence on global issues.
o Communicate in an analytical way how business, nations and international economic sengs are intertwined.
The overall aim of this case study is to analyze the international business strategy of a company of your choice (preferably from your country or from a country that you know well).
In order to achieve this aim, you need to address the following issues:
Critically analyzes the recent economic performance (since 2000) of your country. You should use the following indicators.
1) GDP and Trade to GDP since 2000.
2) Inflation since 2000
Sensitivity: Internal
Critically analyze the market structure of the industry in which your selected firm operates. To describe the market structure, your report must address the following questions:
1) Provide performance details on your selected firm, key data and financial information.
2) What type of market structure does your industry resemble? (e.g. Perfect completion, monopolistic completion, oligopoly, monopoly).
You must support and justify your answers.
Explain the international strategy of the company using one of the models studied in this course.
Provide an evaluation of potential strategies for the firm that will enable them to overcome the potential challenges.
Currency and exchange rate against euro (or dollar. Has this country a floating exchange rate? Briefly compare the different exchange rate regimes.
What are the leading exports and imports of this country in terms of value?
1) Is there a paaern? That is, in what kinds of goods does it look like the country might have a comparative advantage?
2) Which trading partners are most important to this country? This can be measured in terms
of total exports, total imports, or total exports plus imports.
3) Which countries have the largest trade deficits and trade surpluses with this country?