Reference no: EM133216435
SportChek is a national sporting goods retailer with physical stores in Canadian urban centres. SportChek also has an ecommerce website at. SportChek wants to increase sales of the Diamondback Beltline 700c Hybrid Bike 2021 by 20% in the next year.
SportChek's target market is men and women 18 - 45 who work in the urban areas of Canada. These people prefer to bike to work rather than drive or take public transit. They are looking for an economical, but not cheap, bicycle that is comfortable to ride on paved roads.
The category page for SportChek bikes can be found here.
Facebook Advertising Tasks
1. Describe the type of Facebook target audience and the targeting parameters you suggest for this campaign.
2. Provide a rationale for your targeting recommendations.
3. What type of Facebook Ad format do you recommend?
4. Provide a rationale for your format recommendations.
5. What would be the headline for your ad?
6. Provide a rationale for your headline recommendation.
|
How do internet consumers differ
: Why is it crucial to listen to the customer during the approach step of the sales process?
|
|
Is tribute a good a service or both
: Using what you have learned in this chapter, outline Tribute's marketing mix. Discuss its product, core and supplementary services, mass customization, service
|
|
Evaluate the export potential of a company
: What are some of the ways you can evaluate the export potential of a company in the B2B space? Discuss two or three options.
|
|
Relationship between technology and ethics
: Singer, N. and Conger, K. (2019, September 4). Google Is Fined $170 Million for Violating Children's Privacy on YouTube. Retrieved on May 2, 2020 from
|
|
What type of facebook ad format do you recommend
: SportChek is a national sporting goods retailer with physical stores in Canadian urban centres. SportChek also has an ecommerce website at. SportChek wants to i
|
|
Describe public relations
: Describe Public Relations and explain why it is of great importance to marketers? Explain in brief.
|
|
Devise a contemporary food and beverage outlet
: Identify the characteristics and role of food and beverage (F&B) Management and anticipate challenges in contemporary settings where culture and community value
|
|
Develop a formal business report
: Directions: For this final, need to be preparing a Business Report for a small sole proprietorship coffee shop business, that is looking to expand.
|
|
How has covid 19 affected life
: Draft a questionnaire (that could be used in an online study),whose findings would answer the main research question.
|