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Assignment:
From the above campaign can you please help answer the given questions?
1) Agency Partnerships: What type of agency is needed/used for this campaign? i.e. Specialty niche/boutique, production, digital agency. Include Sponsorships if appropriate.
2) Timing Key Dates: Dates to consider:
Agency 'Creative Concept and Development Recommendations Presentation to Client'
Product Launch Date
Sales Force Promotional/Ad Material Requirements. Consider In-store/Ad/Coop Deadlines
3) Signatures: Approved by: Chief Marketing Officer, Vice President of Marketing and Sales
4) Appendix: Include anything that might help the agency create the campaign - Product samples, product images previous advertisements, etc.
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