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-In the 21st century what trends in the environmental forces (social, economic, technological, competitive, and regulatory) (a) work for and (b) work against success for Prince Sports in the tennis industry?
-Because sales of Prince Sports in tennis-related products depends heavily on growth of the tennis industry, what marketing activities might it use in the United States to promote tennis playing?
-What promotional activities might Prince use to reach (a) recreational players and (b) junior players?
-What might Prince do to gain distribution and sales in (a) mass merchandisers such as Target and Walmart and (b) specialty tennis shops?
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