Reference no: EM132813280
Question 1: Hilton and Marriott, which recently reported the most recent quarterly earnings, both indicated that groups room nights and group booking pace is on par with historic levels for 2022 which also indicates that transient segments will return strong as well.
True
False
Question 2: For a larger hotel, having a solid group base throughout the year has the affect of shrinking the hotel which often leads to opportunistic pricing by driving the transient rates up for the remaining rooms in the hotel?
True
False
Question 3: Three of the five essential characteristics of RM are?
A. A focus on revenue growth not cost control, a needs analysis of the systems and tools needed, and the ability to predict consumer behavior under particular circumstances of time and place
B. None of the available answers
C. A focus on revenue growth not cost control, optimization of response to customer behavior to maximize revenue, and a dynamic re-evaluation of revenue opportunities in a rapidly changing market
D. A focus on revenue growth not cost control, be informed on the information explosion and the optimization of response to customer behavior to maximize revenue